FOR IMMEDIATE RELEASE
New York, NY – July 17, 2025 – Choose Healthy Contacts, a recently launched online contact lens retailer founded by experienced optometrist Dr. Natan Dorfman, announces its mission to provide consumers with safe, FDA-approved contact lenses, while educating the public about the serious health risks associated with purchasing inappropriate contact lenses online.
With over 25 years of experience treating patients who have suffered vision damage, eye infections, and other complications from wearing expired, unauthentic, or contaminated contact lenses purchased online, Dr. Dorfman created Choose Healthy Contacts as a trusted alternative that prioritizes comprehensive eye health over profit.
“In my practice, I’ve seen far too many patients who have significantly compromised their vision or developed serious eye problems from wearing contact lenses purchased through unreliable online sources,” said Dr. Natan Dorfman, OD, Founder of Choose Healthy Contacts. “Many people don’t realize that contact lenses are medical devices requiring FDA approval, and their improper use can cause permanent eye damage. Choose Healthy Contacts bridges this gap by offering only doctor-approved, quality brand contact lenses with the education and support patients need.”
The company addresses critical safety issues in the online contact lens market, where consumers often encounter expired and unauthentic products, misfit and contaminated lenses, unregulated and mislabeled items, and sellers who don’t require up-to-date prescriptions. These problems have led to increased cases of eye infections, vision impairment, and other serious complications among contact lens wearers.
Choose Healthy Contacts operates as an online extension of Dr. Dorfman’s established brick-and-mortar “Eye & Health” practices in New York, maintaining the same commitment to comprehensive eye health that has guided his quarter-century of patient care. The platform offers extensive research-backed education, competitive pricing without compromising quality, and a seamless ordering process supported by 24/7 customer service.
The service specifically targets the over 60% of Americans who need corrective lenses, providing them with a reliable source for precise prescription eyewear that can significantly improve their quality of life. Unlike profit-driven retailers, Choose Healthy Contacts builds every aspect of its business around comprehensive eye health as the top priority.
“Our entire business model is designed to change how people think about purchasing contact lenses online,” Dr. Dorfman continued. “We’re not just selling a product – we’re providing education, ensuring safety, and helping people maintain their vision health for the long term.”
Choose Healthy Contacts offers only highly credible, tenured doctor-approved quality brand contact lenses, ensuring customers receive authentic products that meet strict safety standards. The company’s educational approach helps consumers understand the importance of proper contact lens care and regular eye examinations.
About Choose Healthy Contacts
Choose Healthy Contacts is a specialized online retailer dedicated to providing safe, FDA-approved contact lenses and comprehensive eye health education. Founded by Dr. Natan Dorfman, who brings over 25 years of optometric experience, the company serves as an online extension of his established “Eye & Health” practices in New York. Choose Healthy Contacts prioritizes comprehensive eye health over profit, offering only doctor-approved quality brand contact lenses with extensive customer education and support. For more information, visit choosehealthycontacts.com.
Media Contact:
Dr. Natan Dorfman, OD
Founder, Doctor of Optometry
Choose Healthy Contacts
159 1st Avenue, New York, NY 10003
Phone: (201) 541-0800
Email: orders@choosehealthycontacts.com
Website: choosehealthycontacts.com
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